OEZER 2018 Geuangzhou Design Week 2018廣州設計週歐哲展位

自由空間－探索人類的理想生活空間
Free Space – Exploration of Ideal Human Living Space

自由空間作為一種開放性的概念，也是2018年威尼斯建築雙年展的主題，涵蓋了當代對建築不同價值觀的包容與定義，包括思想的、歷史的、時間的、想像的空間…等不同面向。透過尋找這些面向彼此的交集，設計者得以形塑出一個獨立於傳統場域外，讓人與人、人與空間、空間與空間之間能夠聯繫、鏈結的區位所在。在可見的形構之外，自由空間包含了想像的自由，將過去、現在與未來，歷時性的記憶結合，並強調自然資源與人為素材的對話－包括陽光、空氣、水等自然元素，如何在不同材質形塑的空間氛圍中被感受，建築空間在其原初的使用目的之外，所被賦予的其他意義。自由空間的理念，建築多樣性的價值，遂延續成為一種人類理想生活空間的再建構。

Free Space, as an open concept, also the theme of the 2018 Venice Biennale, embodies contemporary tolerance and definition of different values in architecture, including those of ideological, historical, temporal, and imaginary spaces. And by deciphering these conceptual intersections, designers can shape a location that is independent of the traditional domain, and allow people to connect with others, and space to connect with other spaces, a bridging linkage in itself. Beyond the visible form, Free Space is also epitome of the freedom of imagination, and the combined memories of the past, present and future, as well as a dialogue between natural resources and human materials which embody natural elements such as sunlight, air, water, etc. as it is experienced in the space, and the architectural space is given other meanings in addition to its original program. The concept of Free Space, the value of architectural diversity, continues to be a re-construction of the ideal living space of humankind.

展會新定義－從方盒子到開放場域的思考
New Definition of Exhibitions – Discourse From Square Boxes to Open Domain

順應時代趨勢，大量展會活動已成為當今世界貿易體系的重要一環，由於傳統展會以產品販售作為主要訴求，在有限的展示空間中達到最高坪數效益與最大量的產品呈現，成為參展廠商追求的目標，導致長期以來展會空間呈現出猶如方盒子般無趣的模矩設計，限制了對於品牌自身與設計的雙重想像。本次我們特別以「自由空間」為設計發想主軸，藉由場域的碎形打開空間，強化OEZER門窗作為專業的建築構件品牌在空間中所扮演的關鍵角色，去除長久以來會展空間強調商業營銷導向的思維，希冀透過品牌氣質的呈現，並透過分享會、設計論壇與社群對話等事件的植入，創造一個讓參與者能夠交流、互動、體驗的實驗性開放場域。

In view of the contemporary trend, a large number of exhibition activities have become an important part of today's world trade eco-system, where the traditional exhibitions focus on product sales aimed at achieving the highest profit per floor area in a limited display space. The objective of the exhibition space has long been a pedantic box, with limited imagination of the brand itself and the product design. So, for this exhibition, we especially designed the main theme as “Free Space". By opening up the space in the field, we strengthened the key role of OEZER doors and windows as a professional brand of building materials, by doing away with the conventional exhibition space usage but putting emphasis on marketing-oriented thinking, in the hope of creating an experimental open domain that allows participants to communicate, interact and experience through the presentation of brand characteristics, and through workshops, design forums, and community dialogues.

遊逛路徑－以錯落地景創造的展會空間新體驗
Roaming Path – New Experiences of Exhibition space with Interwoven Landscapes

矩形平面的展區採開放式設計，透過大量階梯、平台營造高低錯落的山水城市地景，多元而豐富的場景層次，一方面回應了2018年OEZER門窗受邀至義大利威尼斯參與設計元年的展示，特別將當地特有的人文地景與空間涵構，轉譯在本次會展空間的布局上，另一方面也透過此種上下起伏，如同博物館由逛般的路徑，創造豐富的空間感知，藉由開放式場域讓人流自然進入，模糊公共空間與動線之間的明確分際。展區內除了既有的產品陳列外，也包含空間模型和未來實驗性空間的展示，包含咖啡廳與玻璃陽光房隱身在參觀動線中，讓參訪者在遊逛之時有更多元的體驗，同時也呼應自由空間最原初的精神。

The rectangular plan of the exhibition area adopts an open-plan design, through a large number of staircases and platforms to create urban landscapes of height variations, on the one hand, it addresses to the fact that 2018 OEZER doors and windows were invited to participate in the inaugural Venice Biennale, with particular reference in the local humanistic landscape, of which the spatial structure were translated and transpired in the layout of the exhibition space. Furthermore, through these ups and downs, along the museum-like circulation paths with enriched spatial perception, and through allowing people to flow naturally through open domain, it blurred the clear boundary between the public domain and the circulation path. In addition to the existing product display, the exhibition area also includes a space model and a demonstration of future experimental space, including a coffee shop and a glass sun room imbued in the circulation path, allowing visitors to have more experience when they roam, which also echoes with the original spirit of Free Space.